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Starting your own lechon manok business sounds intimidating, but as long as you have these five essential elements, there’s really nothing to it. Here’s everything you need to prepare: 

1.) Lechon manok recipe

Lechon manok, also known as a spit-roast chicken, is a popular Filipino dish you can get almost anywhere. The lechon manok recipe has several versions, but they all have one thing in common–they’re very easy to make.

Ingredients:

  • 1 whole chicken
  • 3-4 stalks of lemongrass
  • Fresh ginger
  • 2 tbsp brown sugar
  • 2 tbsp soy sauce
  • 2 tbsp calamansi juice
  • 4 tbsp vegetable oil
  • 12 tbsp water
  • Black pepper

Procedure: 

  • Step 1: To make the marinade: Combine lemongrass, ginger, brown sugar, soy sauce, calamansi juice, vegetable oil, water, and black pepper in a blender and blend until all the ingredients are combined. Set aside.
  • Step 2: Place the chicken in a deep bowl, add the marinade, and store it in the fridge for 12 to 24 hours. After marinating, you are now ready to grill the chicken.

A good recipe is one of the secrets to a successful lechon manok business. Of course, you can tweak this one according to your preference and the ingredients and spices available in your location.

2.) Lechon manok business plan

Your lechon manok business plan will serve as your guide. It should include a comprehensive breakdown of your goals and how you plan to achieve them.

Your business plan should have the answer to some of these important questions: 

  • Are you a griller or a roaster?
  • How much is your initial capital?
  • Are you going to operate from home, or are you going to rent a space?
  • Are you offering other products?
  • Are you offering delivery and dine-in options?
  • Are you hiring a team?
  • How do you plan to market your products?

Here’s a lechon manok business plan sample for a fictional business called Mr. Manok:

Mission

Mr. Manok is the Philippines’ next big thing in the lechon manok industry, offering a unique take on the classic lechon recipe.

Our team will go above and beyond to ensure that every dining experience that includes Mr. Manok will be special and memorable. 

Mr. Manok will be a part of every Filipino celebration and tradition.

Company and Management

Mr. Manok’s headquarters is in Mandaluyong. It’s a family-owned business that started because of a great love of Filipino dishes. 

All family members have taken an active role in ensuring Mr. Manok delivers only quality products and services. 

Products

Our company’s main product is the Mr. Manok Lechon Manok Special. It’s a new twist to the classic lechon manok.

What sets our product apart from the other lechon manok dishes is its flavor and juiciness—you won’t find any like it in the market. What’s great is that no matter how often it’s reheated, it remains fresh the way it did when you first bought it. 

Our Market

Our customers range from busy moms and dads who do not have time to cook to your average workers who want to celebrate but stay within their budgets. 

Our extensive research helped us understand the importance of delivering affordable and delicious products that are perfect for any lunch or dinner table.

You can also add your financial projections, which include your sales projection and how much growth you can expect in the coming years. 

3.) Equipment for lechon manok business

Lechon manok business equipment
Lechon manok business equipment

Once you’ve prepared your business plan, you must ensure you have all the necessary equipment for a lechon manok business. Here’s a list of what you’ll need: 

Lechon manok grill

If you’re starting your business small, you can get a small lechon manok grill online for Php1,650 to Php3,000. However, these grills can only cook one to two whole chickens. It’s good equipment to get your business off the ground.

However, if you have the capital to go big, you can get a large grill for Php25,000 to Php30,000. These kinds of equipment can cook up to 48 whole chickens.

These grills need to be plugged in to make the skewers turn in place. You need about a sack of coal to cook more than 40 whole chickens.

Depending on your starting capital, you can also start with an air fryer or an oven. Don’t forget tongs and other safety equipment that will allow you to handle hot food.

Your grill will require a good kind of coal. Buying coal in bulk is cheaper than getting it by the bag, so make sure you have a coal supplier.

Cooking equipment

You need a few kitchen tools to prepare your lechon manok. For example, you need blenders where you can make your marinade. 

You also need tubs or food-grade plastic containers to store the chicken you are marinating. A sturdy chest freezer or a spacious refrigerator is also essential. 

Packaging

This part of your lechon manok business doesn’t have to be expensive. Other lechon manok businesses use paper wrapping, banana leaves, and plastic bags for packaging. You can start with paper packaging and gradually upgrade to a custom-made container.

4.) Starting capital for lechon manok business

Starting capital for lechon manok business
Starting capital for lechon manok business

Given all these pieces of equipment, you might ask: How much is the starting capital for a lechon manok business? We’ve broken it down for you:

  • Charcoal Grill (Can cook up to 40 whole chickens) = Php25,000 to Php30,000
  • Chest Freezer (Can store up to 100 kilos of chicken) = Php15,000 to Php25,000
  • Kitchen Utensils = Php4,000 to Php10,000
  • Fresh Dressed Chicken = Php150 to Php200 per kilo
  • Coal = Php200 to Php280 per sack
  • Packaging = Php4,000 to Php6,000
  • Business Permits and Clearances = Php5,000 to Php10,000
  • Marketing Budget = Php3,000 to Php5,000
  • Business Location (Rent) = Php6,000 to Php10,000
  • Business Location (Construction) = Php15,000 to Php40,000

Total Starting Capital: Php90,000 to Php140,000

How much is the income of a lechon manok business? Let’s compute how much you’ll earn during a week-long operation. Here’s an approximation: 

45 whole chicken x Php150 = Php6,750 (Sold for Php250 per piece / Php130 half chicken)

1 sack of coal x Php250 = Php250

Ingredients = Php1,000

Utilities (Electricity, Water, Packaging) = Php1,000

Profit: Php2,250 (per day) Php15,750 (per week)*

*If you can consistently sell 45 to 100 pieces of chicken every day, you can earn roughly this much and more.

5) Requirements for a lechon manok business

Like any other business in the Philippines, you need to accomplish and submit a few documents before you can start your lechon manok business. Your business permit is one of the most important documents you need to secure. Here’s a step-by-step guide on how to get it:

Step 1: Visit your city or municipality’s Business Permit and Licensing Office. 

Step 2: Fill out an application form.

Step 3: Submit your application form with all the requirements like your Certificate of Business Name Registration, Barangay Business Clearance, and Contract of Lease (if you’re renting). You may also need clearance from your city/municipality sanitation office and fire department. 

Step 4: Pay for the tax and fees. 

Step 5: Claim your business permit.

You’ll also need to register your business name with the Department of Trade and Industry. You need to stop by the Bureau of Internal Revenue to get an official receipt for your business.

It sounds intimidating and tedious, but government offices often have “one-stop windows” where they’ll tell you who you need to talk to, what you need to prepare first, and which offices you need to visit.

Other options for a lechon manok business

If you can’t start your own lechon manok business from scratch, you can also try franchising. 

A few lechon manok businesses in the Philippines are open for franchising. Here are some you can choose from:

Andok’s Litson Manok

Andoks Litson Manok
Andoks Litson Manok

Andok’s is a popular lechon manok brand, so you don’t have to worry about marketing your product. 

The total capital investment costs around Php2.5 million for a take-out stall and Php7.5 to Php10 million for a dine-in stall.

Their franchise fee costs around Php300,000 to Php500,000.

Baliwag Lechon Manok

Baliwag Litson Manok
Baliwag Litson Manok

Baliwag is another lechon manok business open for franchise. They have carts and kiosks with a franchise fee that ranges from Php250,000 to Php750,000. 

Their packages include all the lechon manok equipment you’ll need, cashiering and cleaning supplies, employee uniforms, and more.

Dos and don’ts before starting your own lechon manok business

DO: Make a thorough research

You can’t make a good business plan if you don’t research the market of lechon manok in your location.

These are some of the questions you should be able to answer after your market research:

  • Who is my target market?
  • What makes my lechon manok different and special?
  • How much can I sell my lechon manok for?
  • What other services and products can I offer my customers?

Do: Join lechon manok business seminars and training sessions

The Department of Trade and Industry (DTI) often hold training and seminars for small business owners or those looking to start their own small business. 

You can visit their website for the events and training sessions schedule. 

Don’t miss a chance to join business expos as well. These are mostly organized by private businesses in collaboration with the government. These training sessions and seminars will help you understand everything you need to know about starting your own business—from the planning stage to costing and pricing.

All in all

Many small business owners who have started their own lechon manok business will tell you it’s a profitable venture if you’re willing to take a risk. As long as you have everything on this list and with enough proper training, who knows? Your homemade lechon manok recipe might just become the next best thing in the business.

Everything Korean has become extremely popular with Filipinos—from K-Dramas to their hit pop songs. Even their delicious food has become a Pinoy favorite. In fact, a lot of local businesses have started including Korean dishes on their menus. The top items on the list are samgyeopsal, jjigae, and bibimbap.

Korean-inspired restaurants, snack houses, kiosks, and cafes have also popped up on every corner. Without leaving the country, you can even sample their street food, like the famous egg drop and corndog.

If you’re thinking of starting your own food business, why don’t you try making your own egg drop sandwiches or franchise popular brands in the Philippines?

Here are two of the most popular egg drop franchises in the Philippines you should check out:

1) Egg Stop

Egg Stop is one of the most popular Korean egg drop businesses in the Philippines. In fact, the brand already has so many branches all over the country.

They have eight egg drop varieties to choose from. There’s the Egg Cheddar Sandwich, the Egg Salad Sandwich, and the Hungarian Sausage Egg Drop, to name a few. 

Their egg drop sandwiches are affordable, too, with prizes ranging from Php99 to Php159. They also have side dishes like criss-cut fries and tteokbokki with egg and cheese. Iced tea and juice are also available. 

You can start your own egg drop business with Egg Stop for Php149,000, including an outdoor kiosk or cart, ingredients, supplies, recipes, packaging, and staff training.

If you’re interested in getting a mall kiosk, your initial investment will cost around Php250,000 to Php500,000. On the other hand, a food court kiosk will cost around Php350,000 to Php500,000.

Source: Egg Stop

Once you’ve decided which franchise arrangement suits your budget best, you can fill out their franchisee profile form and attach a government-issued ID with a photo and signature. 

An Egg Stop consultant will contact you to talk to you about your application. Once you receive their approval, sign the franchise agreement, and pay the initial investment, they will deliver your kiosk and train your staff. You can start selling egg drop sandwiches in 14 days.

If you need more details or have more questions, you can download their franchising kit here or visit their website here.

2) Momo Korean Egg Drop

Momo started in 2021 as a business experiment among five friends. They sought to find a way around the devastation that the COVID-19 pandemic caused in the Food and Beverage industry.

Since all of them were K-Drama fanatics, they thought of bringing the Koreans’ egg drop to the Filipinos. Today, they’ve established several branches of Momo around Metro Manila. They have also opened this business to anyone interested in franchising. 

Just visit Momo’s website (click here), where you’ll find a form. Input your name, email address, phone number, and details about your inquiry. They encourage you to include why you want to start an egg drop business and whether you have experience running a food business. 

You can also send your inquiry to momoeggdropfranchise@gmail.com.

They currently have eight varieties of egg drops—all named after some of Korea’s most notable places and destinations.

Prices range from Php175 to Php270. They also have other dishes on their menu, like their Kpop Chicken Skin, Kpop Chicken Popcorn, Kpop Tofu, Bacon Buttered Rice, and Beef Kimchi Rice, to name a few. They also serve their own blend of iced tea and cold brew.

Before starting your egg drop business

The success of your food business doesn’t only rely on your recipe and presentation—it also depends largely on your location. So before putting up an egg drop kiosk or coffee shop, ensure your location has enough foot traffic. 

Some small business owners also conduct surveys or observe their surroundings to see the local demands before starting a food business. An egg drop business might be your next best investment if you have a location with many young consumers and K-Pop lovers.

What’s Your Flan is a Filipino food start-up established in November 2016. Despite facing 14 business failures, the company’s unwavering determination paved the way to unprecedented success. Today, it is a global leader in the dessert franchise industry, boasting nearly 700 franchisees and thousands of resellers across 13 countries.

Specializing in exceptional, preservative-free delicacies, What’s Your FLAN? offers over a hundred unique recipes, including ube halaya, ube moist cake, beef pares, coffee,  cookies, and sandwiches. They mainly sell their products under four brands: Ube Story, Beef Master, Brew & Ballads, and Half-Baked. 

If you’re a foodie looking to turn your passion for food into a lucrative sideline, this blog post will guide you on how to get started with a What’s Your Flan franchise.

How to Become a What’s Your Flan Home-Based Franchisee?

To be a What’s Your Flan’s home-based franchisee, you must have at least PHP 30,000. Home-based franchisees can have unlimited resellers, which can significantly boost earning potential. 

You can choose from three home-based franchise packages: Home Based + Online Franchise, Home Based + Special Dessert Cart, and International Franchise Package. These comprehensive packages entitle you to become an exclusive brand representative in your area, whether it’s your barangay or town. The packages also include finished products, ensuring you retain 100% of the profits from your sales. 

Here is the list of inclusions for each home-based franchise package:

Home-Based + Online Franchise Inclusions

  • 2 years + 3 months free contract
  • PHP 13,500 worth of What’s Your Flan products
  • 1 pc. 3 x 4 ft. tarpaulin
  • 10% commission on successful franchise referrals
  • Zero quotas, no minimum order, and no royalty fees. 
  • It can be upgraded to or deducted from higher packages.
  • Free marketing layout

Home Based + Special Dessert Cart Inclusions

  • 3 years + 3 months free contract
  • 15,000 worth of SRP-based products
  • Buffet cart for events excluding shipping fee
  • 1 pc. 4.8 cubic ft chest-type freezer
  • 2 tarpaulin standees
  • Own Facebook page
  • 1 set of calling cards
  • Philippine-based location with nearby family members or relatives (valued at PHP 30,000)
  • 10% commission on successful franchise referrals
  • Zero quotas, no minimum order, and no royalty fees 
  • It can be upgraded to or deducted from higher packages
  • Free marketing layout
  • Eligible to supply to resellers and join bazaars and market fairs
  • Free transferable franchise within the Philippines or abroad

International Franchise Package Inclusions

  • 2 years + 3 months free contract
  • PHP 20,000 worth of What’s Your Flan products
  • 1 set of calling cards
  • 1 Philippine-based location with nearby family members or relatives (valued at PHP 30,000)
  • 10% commission on successful franchise referrals
  • Zero quotas, no minimum order, and no royalty fees. 
  • It can be upgraded to or deducted from higher packages.
  • Free marketing layout

You can sell at home or have a physical store with an international franchise package. This package is for those interested in expanding beyond local borders, provided that there is an existing distributor in the desired area. This opportunity offers a lucrative and manageable business model with substantial growth potential.

How to Contact Your What’s Your Flan for Your Application

There are two ways to contact What’s Your Flan for the application process. 
1. Send them a private message through Facebook.

What's Your Flan Facebook inquiry

2. Send an inquiry through their Contact Us page.

Other What’s Your Flan Business Packages

What’s Your Flan offers other business opportunities besides home-based franchise packages: being a Distributor/Commissary Partner and a Master Franchisee. 

These packages provide unique avenues for entrepreneurship, enabling partners to engage with our brand in multiple ways, whether through retail, wholesale, or innovative collaboration models.

Distributor/Commissary Partner 

The Distributor/Commissary Partner opportunity, starting at PHP 150,000, grants exclusive rights within a designated city, district, or international region. As a partner, you will produce and supply products to all existing franchisees in your area, 

This role includes the potential to collaborate with local establishments such as restaurants and coffee shops to sell and promote these products. The initial investment covers necessary inclusions to kickstart operations.

You can avail yourself of either the Start-Up City Commissary or Full City Commissary packages. The inclusions for these business packages are as follows:

Start-Up City Commisary Inclusions:

  • 3 years + 3 months free contract
  • 10% commission on every successful city-based franchise referral
  • 1 pc. 4.8 cu ft chest-type freezer
  • 2 tarpaulin standees
  • 40 pcs. of best-selling premium products (mix of 4-in-1 Flavored Flan or 4-in-1 Flantasy Cake worth PHP 11,200)
  • 2 pcs. large mixing bowls
  • 2 pcs. collared shirts
  • 2 pcs. medium-sized steamers
  • 1 set of standard flyers

Full City Commisary Inclusions:

  • 4 years + 3 months free contract
  • 1 pc. 7 cu ft chest-type freezer
  • 4 pcs. cu m 3-layer streamers
  • 1 pc. branded food processor
  • 4 pcs. (24cm) stainless steel mixing bowls
  • 1 pc. 6L pressure cooker
  • 4 pcs. WYF collared shirts
  • 1 set of calling cards
  • 2 pcs. 3 ft x 5 ft tarpaulin standees
  • 35 pcs. of premium WYF products or PHP 10,000 worth of ingredients
  • 2 pcs. double-burner gas stoves

Master Franchise

The Master Franchise opportunity, starting at PHP 500,000 and up, offers a prestigious chance to own an internationally awarded business with exclusive rights to supply and produce in your area. 

This package ensures 100% exclusivity, allowing you to earn all the profits from product sales and retain 75% of franchise fees. As a co-owner, you will establish the main office in your region, managing all existing distributors and franchise partners while attracting new ones. This opportunity guarantees significant earnings and positions you as a key player in a successful, globally recognized brand.

You can purchase either the Master Franchise Provincial or Master Franchise Regional. We listed below the inclusions for both business packages.

Master Franchise Provincial Inclusions

  • 5 years with a free 6-month contract
  • 70 / 30 franchise fee sharing (70% goes to Master Franchise, 30% goes to the main office)
  • 100% of product sales go to the Master Franchisee
  • 1 pc. 7 cu ft chest freezer
  • 4 pcs. 40 cu m 3-layered steamers
  • 1 pc. branded food processor
  • 1 pc. 6 L pressure cooker
  • 1 set of calling cards
  • 2 pcs. 3 ft x 5 ft standee tarpaulin
  • 2 pcs. double burner gas stove
  • 4 pcs. 24 cm mixing bowls
  • 4 pcs. collared t-shirts
  • PHP 10,000 worth of ingredients
  • 35 pcs. of premium WYF products

Master Franchise Regional Inclusions

  • 5 years with free 3 months contract
  • 70 / 30 franchise fee sharing (70% goes to Master Franchise, 30% goes to the main office)
  • 100% of product sales go to the Master Franchisee
  • 1 pc. special dessert cart
  • 1 pc. 6L pressure cooker
  • 8 pcs. 40 cubic m. layered steamers
  • 1 set of calling cards
  • 1 ream flyer
  • 2 pcs. 10 cubic ft. freezer
  • 2 pcs. branded food processors
  •  2 pcs. 3 ft. x 5 ft. standee tarpaulin
  • 4 pcs. WYF Collared Shirt
  • 4 pcs. double burner gas stove
  • PHP 30,000 worth of ingredients
  • Assorted measuring and kitchen utensils
  • 100 pcs. Premium WYF products

How Much to Franchise What’s Your Flan?

The home-based franchise package of What’s Your Flan starts at 30,000. The table below shows the prices for all packages offered. 

What’s Your Flan Business PackagePrice
Home-based + Online FranchisePHP 30,000 
Home-based + Special Dessert CartPHP 99,000
International FranchisingPHP 49,000
Start-up City CommissaryPHP 150,000 
Full City CommissaryPHP 250,000
Master Franchise ProvincialPHP 500,000
Master Franchise RegionalPHP 1,500,000

Benefits of a What’s Your Flan? Franchise

  • High earning potential (Selling eight pcs. of What’s Your Flan? Products can bring in up to PHP 7,000 a week.)
  • Quick return on investment backed by an 85% success rate
  • Easy to manage from home
  • No royalty fees
  • Allows selling products from other brands without minimum orders.
  • Free food entrepreneurship lessons (10 lessons valued at PHP 15,000)
  • Free Facebook page created by the Main Office
  • Option to establish a physical store
  • Right to use trade and business name and trademark
  • Right to sell to all available locations with existing franchises
  • Right to recruit resellers
  • Food preparation, handling, and safety manual
  • Operations, business plan, and franchise manual
  • Franchise certificate
  • Long-term mentoring and coaching
  • Optional website promotion worth PHP 5,000 to PHP 10,000

What’s Your Flan Branches

What’s Your Flan has franchisees, commissaries, and partners in the Philippines, USA, New Zealand, and Malaysia. In the Philippines, here are the branches

Metro ManilaLuzonVisayasMindanao
Muntinlupa
North Caloocan
Quezon City
Pasig
Makati
Manila
Taguig
Las Pinas
Novaliches
Paranaque
Rizal
Baguio
Cavite
Laguna
Batangas
Palawan
Pangasinan
Ilocos Sur
Ilocos Norte
Camarines Sur
La Union
Nueva Vizcaya
Cebu
Bacolod
Aklan
Iloilo
Antique
Samar
Siquijor
Leyte
Dumaguete
Misamis Oriental
Zamboanga
Davao
Agusan del Norte
Cotabato
Surigao Del Sur
Surigao Del Norte

Use the Branch Locator to know who to contact and help you look for the distributor in your area.

Final Thoughts

Franchising with What’s Your Flan? presents a golden opportunity for aspiring entrepreneurs in the food industry. With a low initial investment starting at PHP 30,000 for a home-based franchise, you can quickly earn substantial weekly profits of up to PHP 26,000. The business model is designed for simplicity and success, boasting an impressive 85% franchise success rate and no royalty fees. 

Additional perks include free food entrepreneurship lessons valued at PHP 15,000 and the freedom to sell products from other brands without minimum orders. Whether you’re looking to start small or expand globally, What’s Your Flan? offers a pathway to lucrative entrepreneurship in the pastry sector.

Even though there are many fun ipon challenges you can try, sometimes, your salary is just not enough. In order to help you save more money, we’ve come up with the best products to sell online in 2023. These products are in high demand which means that with the right product and strategy, you can make extra cash and put it into savings.

Here are some of the best products to sell online:

1) Beauty and personal care products

beauty products

More and more people are giving importance to self-care, which is why beauty, healthcare, and personal care products have seen a rise in demand. Here are some of the items you can sell:

  • Makeup with inclusive shades
  • Makeup brushes
  • Beauty fridges
  • Haircare products for various types of hair
  • Perfumes
  • Natural-made supplements
  • Juices made from natural fruits and vegetables
  • Dried fruits and vegetables for tea
  • Hair scrunchies
  • Lip balms

How to make it a hit: Find your niche. The beauty industry is large, so you also have a huge market, which can get overwhelming. However, if you zoom in on one aspect of the industry, you would already be able to estimate the demand and the potential number of customers you need to serve.

2) Parenting and childcare products

The demand for parenting and childcare products never dips, but it’s constantly changing. Parents are very particular customers—after all, they only want what’s best for their children. Here are some of the products you can sell:

  • Baby clothes
  • Homemade and healthy baby food
  • Car seats
  • Cribs
  • Baby bottles
  • Toys
  • Children’s books
  • Nursing pillows
  • Baby carriers
  • Milk bombs
  • Beauty products for pregnant women
  • Sterilizers and other baby-safe cleaning products

Selling these products requires a bit of investment, but it’s worthwhile because the market continues to grow.

How to make it a hit: Parents don’t always have time to visit malls and shops, so if you want to earn more from parenting and childcare products, make sure you also offer your customers the choice to shop online.

3) Cleaning, home, and kitchen products

home-decor

Everyone started spending more time at home because of the COVID-19 pandemic. We found ourselves working from home, studying from home, and enjoying our passions and hobbies from home.

Around this time, people started paying more attention to their home decor, maintenance, and work-from-home setup, pushing the market to an all-time high. These are some of the products you can sell:

  • Home office and kitchen storage, organizers, and shelves
  • Cleaning and disinfecting tools
  • Work desks and small tables
  • Beddings, blackout curtains, and carpets
  • Personalization items (wallpapers, hanging shelves, posters, affordable art)


How to make it a hit: All-natural products are all the rage, and they will continue to be in 2023, especially when it comes to cleaning the home. Selling user-friendly products that help make your customers’ lives easier is also a good idea. You often see these in trending TikTok videos and YouTube vlogs like “smart tools,” mood lighting, and aesthetic nordic pieces.

4) Eco-friendly products

People aren’t only taking care of themselves these days. Still, they’re also more aware of the impact everyone has on the environment, which is why it isn’t surprising to see an increase in the demand for eco-friendly products. Here are some you can sell:

  • Reusable products like straws and personalized tumblers
  • Packaging-free or reusable container-packed beauty products
  • Environment-friendly or reusable food wraps
  • Eco-friendly cosmetics and beauty products
  • Natural cleaning products
  • Reusable tote bags
  • Reusable makeup removers, swabs, and makeup applicators
  • Eco-friendly toothbrushes
  • Eco-friendly mobile phone cases

How to make it a hit: When it comes to selling eco-friendly products, it all boils down to how you market your advocacy. Only some understand sustainability, so you must include explainers and testimonies in your marketing strategy. 

One of your most important goals if you sell eco-friendly products, apart from earning a profit, is helping people understand what’s sustainable and what isn’t.

5) Homemade food products

Selling food is consistently profitable, no matter the day and age. All you have to make sure of is that you deliver fresh and delicious dishes. Here are some delicious dishes you can make at your home, package, and sell:

  • Healthy snacks made from fruits and vegetables (kangkong chips, dried fruit snacks)
  • Korean dishes or K-Drama-inspired food
  • Coffee and other artisan drinks
  • Baked Filipino bread with a twist (salted egg ensaymada, pandesal with different flavors, toppings, or filling)
  • Homemade dips and sauces (chili garlic, Korean dips)
  • Preserved food (gourmet tinapa, gourmet tuyo)

How to make it a hit: Keep a close watch on the latest trends. For example, there was a time in 2022 when everyone was craving Korean dishes like egg drops, samgyupsal, gimbap, and corndogs. 

That year was the best time to capitalize on the Filipino’s love for K-Pop and K-Drama, and it doesn’t seem like that trend will die down any time soon.

If you pay attention to trending dishes, you won’t run out of recipes and ideas for your food business. If you already have a food business, you can check out these proven 7 tips on how to promote a food business in the Philippines.

Other trending products you can sell in 2023

Plantita and plantito needs

Everyone has seen an increase in the number of people interested in plants and gardening in 2021 and 2022, and this new demand has opened a new possibility for business owners. Here are some of the gardening essentials you can sell: 

  • Planters and vases
  • Seeds and seed storage containers
  • Garden tools (especially small ones that can be used indoors)
  • Terrariums
  • Watering jugs and hoses

Art and hobby materials

Many people have started picking up new hobbies during the pandemic. Here are some of the products you can sell: 

  • Coloring pens, paints, and pencils
  • Pen and table organizers and boxes
  • Polymer clay and other materials for clay sculptures
  • Drawing pads and tables

Coffee products

If there is no market for ready-made coffee and artisan drinks in your area, you can sell other coffee-related products instead. Here are a few: 

  • Coffee beans
  • Mugs
  • Water heaters
  • Syrups
  • Coffee-making essentials (stirrers, measuring cups, and spoons)
  • Coffee pod holders and other food containers, and organizers

Where to Sell Your Products

In the Philippines, there are many platforms where you can sell your products. Among the popular choices are Lazada, Shopee, Carousell, and, Facebook marketplace. Be sure to study each platform and devise a plan on how to sell your products online.

All in all

Although it’s good to keep track of trending products and market demands, it’s also essential to pay attention to the quality of the products and services you provide. After all, your business’s success doesn’t solely rely on the products you’re selling.

Starting a sari-sari store in the Philippines is one of the common business ventures in the country. No matter where you are in this tropical country, every corner you turn to will have a sari-sari store. Most of these stores will have a freezer full of delicious ice cream treats. After all, sweet frozen snacks aren’t just refreshing; they’re also a great source of income. If you’re looking for ways to add value to your sari-sari store or simply want to earn money on the side, getting into the ice cream business might be your next best move. Here are some of the top ice cream brands in the Philippines that can help you get started:

1) Selecta Ice Cream

selecta ice cream
Image: Facebook/@selectaphilippines

From its humble beginnings as a family-owned ice cream parlor in 1948, Selecta has become an icon in the Filipinos’ dessert fare. To date, they continue to delight the Pinoy taste buds with their creamy creations and limited-edition ice cream flavors. 

If you want to take your love for Selecta to the next level by becoming their reseller, here are the steps you need to follow:

Step 1: Apply through their Facebook page, Selecta Negosyo PH

After clicking ‘Get Started’, you will be asked if you are aged 18 and above. Click ‘Oo’ if it applies to you.

You will then be given the application link and the form should look like this:

Step 2: After selecting the package you wish to apply for, you need to provide your personal information.

Step 3: Upload the following requirements after providing your personal information

  1. An image of your storefront (harap ng tindahan) 
  2. Store owner’s ID
  3. Business Permit (Mayor’s Business Permit, DTI Registration, BIR Form 2023)
  4. Proof of Billing for your store’s address

Step 4: While filling out the form, you will be asked to choose the initial capital that you can provide for your first order of Selecta products.

Once you’ve provided the necessary data, you can now submit your application.

Step 5:  Prepare the initial capital that you have chosen.

Like many ice cream distributors, Selecta will let you “borrow” one of their refrigerators. You have a few to choose from, and they will suggest which one is best for your location and type of store. They will also teach you how to maintain the fridge, so you’re sure it’s always in tip-top shape. 

Your initial investment can range from PHP 5,000 to PHP 150,000 pesos including the selection of ice cream products you wish to sell. According to those who have tried selling Selecta ice cream, they earn up to Php 30,000 a month.

2) Creamline Ice Cream

Creamline is another brand you can consider for your ice cream reselling business. It’s also very easy to apply as a reseller, and the initial investment is affordable. Here’s what you need to do: 

Step 1: Start a chat through Messenger by choosing the “How to become a Creamline Retailer?” option

Step 2: Fill out the Google form sent to to your.

In the application form, you will need to provide your details, complete address, and landmarks of your residence. You should also indicate whether or not you have a functioning refrigerator that can store Creamline’s products. If you do not have a refrigerator, Creamline will lend you their refrigerator.

Step 3: Wait for your application to be approved.

As indicated in their response on Messenger, you will need to wait for two to three months for the sales agents to conduct a site check.

Step 4: Prepare the initial capital of PHP 4,500 pesos.

The initial capital is inclusive of a refrigerator for applicants who don’t have one yet and merchandise materials. Alongside the small capital, Creamline also offers a subsidy for the electricity bill to its resellers. 

3) Aice Ice Cream

AICE Ice cream reseller package
AICE Ice cream reseller package

Aice is a Singaporean ice cream brand that was established in Indonesia and now has one of its biggest ASEAN factories in Batangas.  Recently, more and more sari-sari stores have included Aice Ice Cream in their inventories. It’s also very easy to apply as an Aice Ice Cream reseller. Follow these steps: 

Step 1: Send your name and contact number via their Facebook page.

Step 2: Choose from their reseller packages.

Package 1: 8 boxes for PHP 3,620

Package 2: 10 boxes for PHP 4,550

Package 3: 13-17 boxes for PHP 8,473

These packages are according to their latest pricing structure as shared by Aice distributors in this Facebook community

Step 3: While waiting for the site visit, prepare the following documents to speed up your approval.

  • Two valid IDs
  • Business or Barangay Permit for sari-sari stores
  • DTI, Mayor’s Permit, and Proof of Billing for big stores

Also, it is stated in their requirements that there should be no Aice Freezer near you and your location has good foot traffic. Be sure to scout your neighborhood early on.

Once the sales representative approve your application and your store’s location, they will come back with your supplies. This includes the Aice freezer and your choice of ice cream products. 

4) Big Scoop Ice Cream

Big Scoop is one of the popular ice cream suppliers in Metro Manila. They have three stores in the metro – San Juan, Escolta, and Makati. Some restaurants they distribute ice cream to are TGIFridays, Vikings, and The Manila Hotel. 

Their flavors are classified into 5 categories as shown in the table below.

ClassicDe LuxeFat-Free SherbetLow Fat – No Sugar AddedSpecial Flavors
ChocolateCheesecake
Buko LechiasBuko PandanAvocado
CoffeeGreen TeaCalamansiChocolateBubble Gum 
MochaStrawberry FieldsGuyabanoCashewMallows
OrangeSesameMangoMangoCheese
StrawberryOrangeStrawberryChocolate 
VanillaVanillaChocolate Chocolate Chips

Check out all Big Scoop Ice Cream flavors here.

They offer wholesale and retail partnerships. If you are interested in being a retailer, you can send them an inquiry through their contact page or you can reach out to them via the following channels:

Email: bigscoopicecream@hotmail.com

Number: (02) 8722-89-79 & (02) 8722-41-77

Office: 219 N. Domingo St., Corner Pinaglabanan St, San Juan City

5) Nestle Ice Cream

Nestle has become a household name. But they don’t just sell and distribute ice cream; they’re also known for their milk brands, coffee products, baby food, breakfast items, and pet food. 

You wouldn’t go wrong making Nestle products a part of your sari-sari store inventory since it’s such a popular brand.

Start by checking out their official website. Click their Contact Us tab and choose Retailers/Resellers. You’ll find a list of authorized distributors there. 

You can inquire about their reselling packages and the minimum investment. The updated information you’ll find online about reselling costs is around Php1,000. Much like the other ice cream brands on this list, the Nestle sales team will ask for your contact details so they can schedule a site inspection. They will also ask for additional documents like your business permit.

6) Magnolia Ice Cream

Magnolia is another household name, but you won’t find many details online about becoming an authorized reseller.

Luckily, they’ve enumerated several ways to reach out to them. You can send a message to their official Facebook page here. You can also fill up the form out their website and click on their Contact Us page. Choose Business Opportunities on the drop-down list and send your inquiry. 

The good thing about going to their website is that you can also see other San Miguel products available for reselling. Currently, the company currently has a Magnolia Chicken Community Reseller Program you can check out. They also open partnerships for San Miguel Foods’ Community Resellers Program, Baked Products Reseller Program, and more.

7) Geno’s Ice Cream

Geno’s ice cream originates from Bataan and is popular for its unique flavors. They use only natural ingredients. There are several authorized distributors such as Beatific by Geno’s Ice Cream and Geno’s Ice Cream Metro Manila, which are both located in Quezon City. 

They sell the ice cream in gallons, which range from PHP 830 to PHP 930 depending on the location. Their half-gallon and pint sizes are now discontinued. Their best-selling flavor is the Gabi Keso (Taro), but they also have other unique choices like Macapuno Keso and Avocado Keso. 


You can send a message through their assigned distributor’s Facebook pages or inquire via Bataan Bestsellers.

Before you become an ice cream reseller in the Philippines

Before selling ice cream in your sari-sari store, you must remember a few things. For one, deal only with authorized agents from ice cream brands. There are a lot of ‘fake resellers’ online who will talk to you about reselling, but not all are legitimate. 

Apart from that, take note that most ice cream brands only offer cash-on-delivery payment, which means you don’t have to pay for anything unless they’ve delivered the freezer and ice cream to your store. 

The freezer usually comes with your contract for free or as part of the deal. Most ice cream brands don’t charge for their freezers—all you have to pay for is the initial stock of products you’re going to sell. 

Being an ice cream reseller in the Philippines can be highly profitable, especially during the summer months. If your store is near a school, an office, or a street with high foot traffic, look into selling ice cream. Who knows, it might just become your store’s bestseller.

Who would have thought we’d come to a time when everything you need arrives on your doorstep with just a click of a button? That’s exactly what online shopping and same-day delivery do for consumers and business owners alike. One same-day delivery app steadily climbing the list of must-try services in the country is Borzo, previously known as Mr. Speedy. If you haven’t heard of it yet, it’s an international platform connecting businesses and individuals needing deliveries. 

Currently, Borzo operates in 10 countries worldwide, with services ranging from quick same-day deliveries to taking cash orders and securely delivering important documents.

Borzo also offers an excellent way to earn money. Just follow the simple steps below to become a Borzo rider.

How to become a Borzo rider

Before you start the application, you will need to download Borzo mobile app from Google Play or Apple app store. After downloading the app, simply follow the step-by-step application process below.

Borzo Rider Application Process
Borzo Rider Application Process

Step 1: Fill up the registration form

Answer the registration form, asking for your location and full name. It will also ask you to take a photo of yourself, which will serve as your identification.

You can also download the Borzo Delivery Partner App through the app store and Google Play. After you’ve installed it, you’ll be prompted to confirm if you are located in the Philippines. Click “Oo” and enter your mobile number. 

You will receive a one-time password and be prompted to enter your name and region. You will also be asked to upload a profile photo.

Step 2: Submit relevant documents

Once you click next, you will be asked to upload a copy of your NBI Clearance. It will also ask for your complete address and BIR Tax Identification number.

Make sure you take a clear photo of your documents. You also need to double-check the I.D. numbers that you will enter.

Step 3: Wait for confirmation

Borzo will review your application and send you a confirmation after 24-48 hours. Afterwhich, you can start taking orders and delivering around your area.

Related Article: How to become a GrabFood Merchant

Frequently Asked Questions

Is the Borzo rider application free?

Yes. You don’t need to pay a registration fee to become a Borzo rider.

Do I get a Borzo insulated bag for free?

You can buy a Borzo insulated bag from the company’s office in Pasig. New riders get a discount after attending the company’s on-site training and passing the exams. 

Borzo also runs promos for their drivers. For example, if you are able to complete 40 orders within seven days after becoming a Borzo rider, you get an insulated bag for free.

Borzo Free Insulated Bag Promo
Borzo Free Insulated Bag Promo

Can I apply if I have a non-professional license?

Yes. Borzo allows their riders to have either a non-professional or professional license, provided it’s valid.

No one can say no to ice cream, especially in tropical countries like the Philippines. And it’s not just a delicious dessert—it can also be a very profitable venture. Take Aice Ice Cream, for example. Several Filipino entrepreneurs have found success in becoming Aice ice cream resellers. Aice Ice Cream offers reselling opportunities, not franchising. So, in this blog post, we will share how you can get started on being an ice cream reseller, follow the steps below:

How to be a Reseller of Aice Ice Cream?

Step 1: Send a message through their Facebook page, Aice Ice Cream Philippines, and provide your name, contact number, and address.

Step 2: Wait for an Aice salesperson to contact you and schedule a site visit.

Step 3: Once your application is approved, they will deliver the Aice Ice Cream freezer and marketing materials.

Step 4: After the ice cream freezer is set up, the Aice team will deliver the ice cream products.

Aice Reseller Requirements

Based on their Facebook post, interested resellers need to prepare the following requirements for a hassle-free application:

  1. Two valid IDs
  2. Business or barangay permit for sari-sari store owners
  3. DTI Permit or  Mayor’s Permit, proof of billing, and other documents upon request for big store owners
  4. There must be no other nearby Aice freezers in your location.

How much does it cost to be an Aice Ice Cream reseller?

The cost of Aice Ice Cream reseller packages ranges from PHP 3,600 to PHP 8,500. You can choose from these reseller packages: 

  • 8 boxes for PHP 3,620
  • 10 boxes for PHP 4,550
  • 13-17 boxes for PHP 8,473 

These prices are based on the most recent pricing details disclosed by Aice distributors within this Facebook group.

Your initial payment is only for the first boxes you’re going to sell. Technically, you are not paying for the use of the freezer that comes with your first order.

Aice Ice Cream Products

You can choose from Aice ice cream variants:

  • Mochi
  • Stick
  • 8-Liter
  • Cone
  • Family Pack
  • Cup
  • Premium Products (Chocolate Strike, Sandwich Biscuit, Belgian Choco, Chocolate Almond)

What Are Aice Ice Cream Flavors?

The following are some Aice ice cream flavors.

Should you be an Aice reseller?

If you’re near a school, a college, or an office building, consider becoming an Aice reseller. Your sales from selling Aice Ice Cream also add a bit of profit if you’re a restaurant or canteen owner. 

After all, most Pinoys enjoy sweet treats. What’s a better way to satisfy their ice cream craving than to include Aice in your products? The popularity of social media, online selling, and same-day delivery has also given resellers a better chance to profit.

How do I contact AICE ice cream?

For Aice reseller inquiries, you may call +63 960 400 0000 or message the official Aice Philippines Facebook page. Moreover, you can also send an email to aicephofficial@aice.com.sg.